Get the Stirling City Radio app
Written by admin on 25 June 2020
Stirling City Radio’s Beezer app has been an essential communication tool that’s helped to propel the station’s continuing growth, as Station Manager James Russell told Beezer developers:
“We’re an internet-based radio station, so it was really important for us to have a communication tool. And at first, we went the conventional route – we had an app, an android app. But when we found Beezer, we decided to give it a try.
“We exclusively use the Beezer app now – we don’t use an android or Apple app at all. And it works really well for us! We were up and running in about ten minutes – it was fantastic. And we like the interaction with it, and the fact that we can change it if there are any tweaks we want to do, the platform is there and it’s easy to do.
“The really big plus for me is being able to have an app that you don’t have to download and as a radio station that’s run by volunteers, it’s important for us to watch our costs. With Beezer we can save some money along the way and still have the same service. It was a no brainer for us.
The beauty is, when we meet people we can say give me your phone number – and bang, they’ve got it straight away. And we have a promo that the radio plays to get more people to download the app, and we promote it on social media – so we’re seeing growth in it all the time.”
How does the Stirling City Radio app work?
James explains how simple it is: “what comes out the radio comes out the app. People use it as a player of the radio. We’re on 24 hours a day, 7 days a week, so if you’re at work, at home, wherever, you can put your headphones on and listen with the app.”
Check out this video on YouTube to hear James talk about the app and his experience with Beezer.
You can tune in to Stirling City Radio through the app by clicking this link.